PAVE, DESIGN COMPETITION

THE BRIEF

Your challenge is to design a brand experience for SketchUp that will take the form of a pop-up space that must be adaptable, mobile and transformable.

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THE CONCEPT

The design focuses on 4 industries: Landscape Architecture, Architecture, Residential Construction, and Kitchen/ Bath and Interior Design and links them to create an aspect of storytelling, allowing the visitor to understand the connection between virtual and physical spaces. The design contains An open gathering space, 4 modules showcasing industries identified above, and an area allowing visitors to explore SketchUp in a safe, socially distanced environment.